3rd June 2010
Channel 4
Last month I finished a beautiful little project for Channel 4. They were after a quirky take on the idea of corporate gift boxes, something to pop a trio of showcase DVD’s in and present to a TV VIP and other special peoples they like. We wanted the packaging to be a fresh take on the usual corporate gift idea, so came up with these little brown paper parcels tied up with string…
The surface pattern is a delicate snap shot of the crazy world of Channel 4; a digital daydream peppered with arcade games, tv’s, cameras and fragments of C4 shows. The design has been silk screen printed onto nude manila card and formed into these sweet little inky boxes. Wrapped up in brown kraft paper, tied with string and labelled with a hand written gift tag.
High fives to Channel 4 for being mavericks of the corporate gift world and shunning the branded mouse mat and personalised bottle opener. If someone is important give them something of worth, give them something made with passion, give them some
thing remarkable.